- Overview
- Choosing your shade
- How to use
- Ingredients
- Sustainable Packaging
- About the brand
Highlights
Suitable for
Normal, combination, dry, and sensitive skin.
Why we stand behind it
Pai Middlemist Seven Gentle Cream Cleanser is bursting with omega 3 and vitamins A, B, & E that work together to remove dirt, make-up and other impurities gently yet effectively. The alcohol and detergent-free formula helps hydrate and maintain skin′s natural oil balance, and is delicate enough to use as an eye-makeup remover.
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Gluten Free
Organic
Paraben Free
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Usage
Eyes: Pump one dose of cleansing cream on to a cotton wool pad and gently pull the pad across the eye lid to gently lift away make-up.
Face: Gently massage 2-3 pumps of cleansing cream onto dry skin. Remove with a warm damp muslin cloth using a circular motion. Rinse the cloth and repeat the exercise until all the cream has been removed. Finish with a splash of cold water to the face.
Storage: Store in a cool dry place. Use within 6 months of opening.
Pro-tip
Pair with an exfoliating muslin cloth, for extra smoothing benefits.
Full ingredient list
Click or tap an ingredient to learn more
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Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
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Pai
Pai’s mission is to lead the way with innovative, results-driven organic skincare. Created for anyone that wants to treat their skin – no matter how sensitive – to the best natural ingredients without compromise. Every single Pai product is formulated and manufactured in its West London HQ. Pai products are certified organic by COSMOS, the Soil Association, the Vegan Society, Cruelty Free International and is London Living Wage accredited.
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